The e-learning industry has been growing too fast, especially during the coronavirus pandemic. The lockdown has accelerated interest in online education resources, and the e-learning industry has received a carte blanche for further development. New technologies and interesting business models are emerging, and the global trends in online education are changing accordingly. Read below more about new educational opportunities and global trends.
New Educational Opportunities
The growing market of e-learning has created new educational and business opportunities for students and companies. In particular, we can distinguish the following examples:
1) E-learning in Software Development
E-learning has become a channel for attracting new clients and an alternative option for advanced training of software developers In such a case, the e-learning development company makes it easier for people to master new professions because in this case, loyal users will come to large software developers and their customer base will expand.
For example, SAP, the German leader in enterprise software development, was among the first to realize that providing e-learning opportunities is beneficial, because the SAP portfolio includes modules for initial SNAP programming for primary school children age. In total, the company’s training hub now includes dozens of courses for the private and public sectors that are directly or indirectly related to SAP products.
2) E-learning on Social Networks
Platforms for social learning and custom content creation have now favored a niche that unites social networks and learning management systems. In general, you can build a profitable business on the knowledge of the community. For example, a HowClip platform teaches the creation of videos for social media and, at the same time, allows users to discover, promote, and implement innovative solutions.
3) E-learning and Adaptive Technologies
The development of adaptive technologies takes into account the lessons that modern pedagogy makes from the individual approach to learning. The platforms seek to diversify the range of courses and, at the same time, meet the demands of students. For example, the Knewton platform allows lessons to be customized to each student’s needs and work in dialogue with all participants:
- Students receive individual recommendations,
- Teachers get performance statistics,
- Developers receive information for further learning products.
4) E-learning for Creative Industries
Creative courses are no less important today, as interest in e-learning by creative specialties was observed even before the pandemic. As an example, Amlab is an educational service and social network for photographers, which is updated weekly with new courses, pieces of training, and workshops, allowing students to study in their profiles and from the community.
5) E-learning and Online Classrooms
Another trend is to complement the interiors of educational institutions and offices with virtual classrooms – interactive boards, portable computers, displays, and projectors. By 2025, the global virtual classroom market is expected to grow to $26.7 billion from IoT and AR technologies.
Thanks to the use of AR technologies, students gain an indispensable learning experience. In some areas as architecture, chemistry, microbiology, design, or medicine, you need to see the information on the screen, but not just listen to the teacher. Innovations in augmented, virtual, and mixed reality reveal the potential of digital learning. Such solutions are available in Apollo 11 VR projects, NorthernLight AR museum applications, Human Anatomy VR, and 3D Organon Anatomy.
Contribution of Analytics to Customization of Online Education
The steady increase in analytical data allows educational content developers to customize the proposal to the needs of students. In general, a Big Data analyst can do the following:
- Predict the likelihood of failing a course;
- Provide instant feedback to students;
- Compare their results with other students.
However, for business, it means a return of investments in digital education and becomes the starting point of the market for B2B infrastructure projects in e-learning.
One such project is Civitas Learning that makes analytical-based forecasts for various institutions. It is useful for scaling successful student initiatives, improvement of student performance, eliminating the bad students, and reducing staff costs.
Artificial intelligence has already got used to the e-learning industry. Personalization, resource recommendations, chatbots, automated evaluation, and performance analytics are just some of the examples.
The e-learning industry is expected to grow significantly in the coming decades. At the same time, competition within the market will increase. Providers of quality e-learning are increasingly relying on modern technologies. Their implementation in pair with analytics and a flexible approach to learning will be a distinctive feature of e-learning in the future.
What e-learning tools or platforms have you tried? Share your impressions with us in the comments.