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Business Bootcamp to take place at SUNY Old Westbury

The Island Now

The Long Island African American Chamber of Commerce, Inc., and SUNY Old Westbury, are offering a Business Bootcamp on Friday, Oct. 19 and Saturday, Oct. 20, from 8 a.m. to 5 p.m. at SUNY Old Westbury.

Corporations, small business owners, professionals, service providers, Chamber leaders and members, and local leaders from a wide cross-section of industries in the New York metropolitan region, will be participating in the bootcamp.

The purpose of the bootcamp is to empower and motivate business owners so that they take their business to the next level. 

No matter what stage a business is in (start up, growth stage or established stage), it is important to set goals and move to the next level. 

It is like having a business GPS that recalculates your route when you make a wrong turn.  

The theme of the event is “Stay on Track and Take Your Business to the Next Level,” covering topics which will help entrepreneurs stay focused on ideas and strategies that will make an impact on the future of their business.

Some of these topics include:

  • Selecting the business structure that best supports your business model and protects your interest with Frantz Pierre-Louis, CPA, president of Pierre-Louis and Associates. 
  • How to brand your business effectively will be presented by Winnie Benjamin, a business performance advisor and graduate of the John Maxwell Leadership certification program.
  • Sue Glenn, a social media trainer, will teach how to effectively use digital marketing to promote business and attract customers.
  • Barbara Brudie, supplier diversity manager from PSEG, will discuss how to build relationships with procurement officers and get contracts.
  • Kyle Griffith and Anthony Citrolo of New York Business Brokerage will discuss how to prepare and stay on track for a profitable exit.
  • Dr. Shalei Simms, associate professor and assistant vice president for Academic Affairs from SUNY Old Westbury School of Business, will present on the importance of having a business plan.
  • Nicole Caesar Mitchell of Yes, Please Etiquette will discuss the importance of business etiquette

The panel discussion, “How I Stayed on Track,” will be moderated by Terri Arnold Mckenzie of TAM Consulting, Inc.

The panel will include Barbara Armand, CEO of Armand Corporation; Deidre Helberg, CEO of Helberg Electrical Supplies; Lloyd Clarke, president of Money Can Hear; Frantz Pierre-Louis, president of Pierre-Louis and Associates, and Dr. Linval Frazer of SUNY Old Westbury School of Business. 

They will empower their peers by sharing stories about their journey and strategies that worked for them.

The keynote speaker is Deb Ingino, executive director of the John Maxwell Leadership team and a sought-after worldwide motivational speaker.  She is a mentor and consultant to business leaders who want to move into a higher level of performance.

All speakers and vendors have been asked to share how their product and services will help businesses “Stay on Track and Take Their Business To The Next Level.”  

That is one of the unique aspects of the bootcamp. 

Sponsors for the event include SUNY Old Westbury; Armand Corporation; PSEG Long Island; SJ Edwards, Inc., Hofstra National Center for Suburban Studies; NYC Small Business Services; Long Island Development Corporation and Bethpage Federal Credit Union. 

The registration fee is $75, which includes two days of workshops, meals and a participant workbook.

Each registered attendee will leave with action steps they can apply right away and start to see results.

The goal of the bootcamp is to provide as many tools and resources as possible, so people can increase their market share, generate more revenue, get more customers and impact the economic condition of their communities.  

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